Below are a few examples of this genre-specific template in use for actual Fios spots.
Simon Holmedal and Mark Lindner are absolute legends and masters of their craft. This process reel gives a peek behind the scenes of the brilliant staging, lighting and textures they brought to each scene.
We adapted our polished CG home environment for a live action shoot that walks through the entire setup process for 5G Home.
Watson’s unparalleled mobility. Diggs’ Minneapolis Miracle. Saquon hurdling everyone. Each NFL player is known for a certain element of his game. We brought those to life in these individual player spots for digital and social placements, as well as in-stadium usage for each team.
The shoot yielded even more amazing footage than we expected to capture, so we got creative with how to use it. Like these interactive, gamified Instagram Stories.
Fios has a little known Twilight Zone ... called Channel 500. A portal that customers are driven to upgrade their internet speed, set top box and premium features. We took it as an opportunity to create high-quality content to both educate and mesmerize.
ManvsMachine brought the CG 🔥and Zelig developed custom sound design layered with immersive effects.
The first video is the full film that infinitely loops on Channel 500 and below are the individual TVC spots.
We were challenged with rethinking our current TVC template for On Demand offerings. Each spot would require a templated bumper at the beginning and end that would allow for a new movie trailer to fit in the middle, like a 🍩… mmm donuts. Since these spots run non stop, all day and night we worked to create less visual fatigue by designing a “film strip” of genres that could be cut at any spot to seamlessly set up any type of movie.
Here are two examples of this in action as well as the full filmstrip of animations by Tendril.
We teamed up with Sarofsky in Chicago to create this spot for the release of Verizon’s newest set top box, Fios TV One. With voice control as it’s most exciting new feature we used that to be the focus of the spot while highlighting additional features with beautiful black on black CG.
We created this templated TVC spot to encourage existing customers to upgrade to premium channels such as HBO, Cinemax and Starz. It had to be exciting and dynamic enough to carry any type of content provided by the partners and flexible enough to be updated with new shows each quarter. Trollback helped bring our integrated type masking concept to life.
